Email marketing for e-commerce stores
Flows and campaigns that bring buyers back, so the traffic you paid for once keeps paying.
The work this covers
Core flows
Welcome, abandoned cart, browse abandonment, post-purchase and win-back.
Campaign calendar
Sends planned around launches, promotions and stock.
Segments
Lists divided by purchase history and by how recently people opened or bought.
Design and copy
Every email written and designed to match the ads that brought the buyer in.
Deliverability
Authentication, list cleaning and a sending pattern that keeps you out of spam.
Reporting
Revenue per recipient and repeat-purchase rate, flow by flow.
Where email sits in the stack
Each layer can be taken alone. Run together, they pass their findings to each other.
Ad creative production
The angles that sell in ads, reused as subject lines and flows.
Google Ads management
Repeat-purchase data, which raises what Layer 1 can afford to pay for a new customer.
What we need from you
- Access to your email platform and your store
- Brand assets
- Your promotion calendar
Questions about email
Which email platform do you use?
The one you already have. If you are choosing one, we will say which fits your store.
How does email help the ads?
A buyer who orders twice is worth more than one who orders once. Knowing that number lets the ads bid higher for new customers.
Can you start with email alone?
Yes. Each layer can be taken on its own.